Founded in 2004, it was inspired to take water as its name and the vision of its operating process: like this most flexible element in nature, Acqua adapts and acts endlessly with transparency and vitality in the market context where it operates, in all areas of communication; market research, media, advertising, digital and social marketing, events and retail activation, and loyalty.
Today it has 240 clients, some are clustered in the sectors of retail (fairs, outlet centres, shopping centres, large-scale distribution), energy and telecommunications, insurance and automotive, food & beverages, and cosmetics.
Acqua Group is present, through an established international network, in Europe, North and South America, and Asia, and since 2018 has been part of the Elite Programme of the Italian Stock Exchange, a key step for companies seeking listing on the stock exchange.
Mission
We offer our customers omnichannel integratedand data-driven oriented communication projects.
Vision
We grow responsibly in the interests of all stakeholders:shareholders and employees, customers and partners, and the markets where we operate.
OUR APPROACH
Omnichallenge®: this is Acqua Group’s communication approach, an approach which opens up to any challenge, taking advantage of a complete media mix to identify what is most relevant to the consumer. A method which places the consumer at the centre of communications and follows them throughout their customer experiences at every touchpoint, with an integrated, coordinated and innovative logic, to win over, involve and retain them.
In particular, a transversal structure of retail business development harmonizes all Acqua Group’s services for the world of Retail, to achieve total integration of skills and outputs.
THE TEAM
Andrea Casneda
Head of Advertising
Cristina Benedini
Marketing Coordinator
Fabio Rizzolini
Media Director
Fabrizio Masia
General Manager EMG Acqua
Francesco Guerrera
Group Executive Creative Director
Massimo Del Monaco
Group Executive Creative Director
Paolo Laurito
Marketing & Development Manager
Rino Giordano
Head of Events
